GR

NEW FRONTIER GROUP | COCKTAIL PARTIES

  • CLIENT: NEW FRONTIER GROUP
  • YEAR: 2015
  • LOCATION: King George Hotel, Athens
  • ATTENDEES: 3 consecutive cocktail parties held within one week for a guestlist encompassing the international leaders of medical insurance

GOAL

To welcome an international network of medical and healthcare specialists in an intimate and elegant setting 

CHALLENGE

To organise a series of cocktail events for this newly-formed US company in the midst of an international medical conference being held in Athens

ACHIEVEMENT

  • Luxurious orchids and roses gave the ballroom of King George a special touch for the event 
  • Classical and jazz pieces played for the guests via a live harpist 
  • Upon departure, attendees were handed credit card size “thumb drives” which contained all company information – a modern alternative to the usual business card or USB stick. 
  • At the centre of the action were three specially designed globes containing internal magnets which interact & rotate with the earth’s magnetic field, a marvel which excited all of the guests!