femfresh | "DELIVERY BOY" MARKETING CAMPAIGN
GOAL
To create a fun and attention-grabbing marketing campaign for the introduction of femfresh, a range of washes & gels for women’s intimate areas, into the Greek market. We wanted to take a product which is sometimes seen as “invisible” and celebrate it instead of keeping it “hush-hush”!
CHANNELS
- Print Media
- Social Media
- Blogger/Influencer/VIP engagement
- Online Media